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{
"@context": [
"https://join-lemmy.org/context.json",
"https://www.w3.org/ns/activitystreams"
],
"type": "Page",
"id": "https://lemmy.world/post/25561736",
"attributedTo": "https://lemmy.world/u/HarbingerOfTomb",
"to": [
"https://lemmy.world/c/endlessthread",
"https://www.w3.org/ns/activitystreams#Public"
],
"name": "Love in 60 seconds: The bite-sized soap operas you can’t stop watching",
"cc": [],
"content": "<p>Wanda Brewer was grieving. After losing her brother, she found comfort in an unexpected place: a soap-opera-esque story on Instagram told in 60-second increments. The story? A mafia boss torn between power, family and love.</p>\n<p>Wanda’s not alone. Millions are bingeing these bite-sized, ultra-dramatic vertical shorts, where sexy werewolves, ruthless billionaires, and love triangles unfold one minute at a time — hooking viewers with cliffhangers and high-stakes drama.</p>\n<p>From China’s multi-billion-dollar booming industry to your TikTok feed, these soapy, over-the-top dramas are changing the way we watch — and pay for — entertainment. This Valentine’s Day, Endless Thread explores the rise and Americanization of vertical short dramas.</p>\n<p>Show notes:</p>\n<pre style=\"background-color:#ffffff;\">\n<span style=\"color:#323232;\">“Werewolf Billionaire CEO Husbands Are Taking Over Hollywood” (Rolling Stone)\n</span><span style=\"color:#323232;\">“Minute-Long Soap Operas Are Here. Is America Ready?” (The New York Times)\n</span><span style=\"color:#323232;\">“2024 Short Drama Overseas Marketing White Paper” (TikTok)\n</span></pre>\n<p>Credits:</p>\n<p>Episode producer: Cici Yongshi Yu</p>\n<p>Co-hosts: Ben Brock Johnson, Amory Sivertson</p>\n<p>Show producers: Samata Joshi, Dean Russell, Grace Tatter, Katelyn Harrop and Frannie Monahan.</p>\n<p>Mixer and sound designer: Emily Jankowski, Paul Vaitkus</p>\n",
"mediaType": "text/html",
"source": {
"content": "Wanda Brewer was grieving. After losing her brother, she found comfort in an unexpected place: a soap-opera-esque story on Instagram told in 60-second increments. The story? A mafia boss torn between power, family and love.\n\nWanda’s not alone. Millions are bingeing these bite-sized, ultra-dramatic vertical shorts, where sexy werewolves, ruthless billionaires, and love triangles unfold one minute at a time — hooking viewers with cliffhangers and high-stakes drama.\n\nFrom China’s multi-billion-dollar booming industry to your TikTok feed, these soapy, over-the-top dramas are changing the way we watch — and pay for — entertainment. This Valentine’s Day, Endless Thread explores the rise and Americanization of vertical short dramas.\n\nShow notes:\n\n “Werewolf Billionaire CEO Husbands Are Taking Over Hollywood” (Rolling Stone)\n “Minute-Long Soap Operas Are Here. Is America Ready?” (The New York Times)\n “2024 Short Drama Overseas Marketing White Paper” (TikTok)\n\nCredits:\n\nEpisode producer: Cici Yongshi Yu\n\nCo-hosts: Ben Brock Johnson, Amory Sivertson\n\nShow producers: Samata Joshi, Dean Russell, Grace Tatter, Katelyn Harrop and Frannie Monahan.\n\nMixer and sound designer: Emily Jankowski, Paul Vaitkus",
"mediaType": "text/markdown"
},
"attachment": [
{
"href": "https://www.wbur.org/endlessthread/2025/02/14/vertical-shorts",
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"type": "Link"
}
],
"image": {
"type": "Image",
"url": "https://lemmy.world/pictrs/image/a24568c2-85c8-4140-9a8c-867b061f6114.jpeg"
},
"sensitive": false,
"published": "2025-02-14T14:15:26.831868Z",
"language": {
"identifier": "en",
"name": "English"
},
"audience": "https://lemmy.world/c/endlessthread",
"tag": [
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"href": "https://lemmy.world/post/25561736",
"name": "#endlessthread",
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}